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HKP Tuning Case

MEET THE CLIENT

HKP Tuning is in the industry for 25 years and specializes in customizing vehicles. On the website, they are offering a selection of auto parts they trust and would install on their own cars. No matter what their customers are driving, they will help them with building a dream car.

Customer since December 2019
Website: www.hkptuning.com
Location: Phoenix, Arizona
Platform: Shopify
Number of products: 12,513

FITMENT DATA

HKP Tuning uses Turn14 Distribution and custom fitment information.

WHAT WE DID

We implemented essential auto parts search functionality: year-make-model lookup, my garage, filters, “Shop by Brand” landing page. For categories to look clean, we mapped them and applied the data extraction rules.

HKP Tuning specializes in European vehicles. And shoppers who drive the German automobiles are used to searching by the chassis or the series, not the year, make and model. That’s why we developed a special product lookup version for them. Now HKP Tuning customers can choose the way they find it convenient to shop.