MST Motorsports Case
MEET THE CLIENT
MST Motorsports specializes in Performance, Suspension, and Accessories for Trucks, Jeeps, and SXS.
Customer since November 2021
Website: mstmotorsports.com
Location: Washington, Utah
Platform: Shopify
Number of products: 46,444
FITMENT DATA
Fitment data from ASAP, SDC, Turn14
WHAT WE DID
On their website, MST Motorsports team uses the Rockford Turn theme developed by Convermax. The theme layout highlights the ability of customers to shop by brand or category.
Next to the search bar website visitor can see a prominent multi-vehicle garage that will save all the selected vehicles from the session. Even if the shopper leaves the store and comes back sometime later, the vehicles still are there.
When the shopper gets to the product page “Verify fitment” widget shows the last selected year-make-model. The user can change it and see if the product fits the other car.
The other special thing that MST Motorsports website has - is shop wheels and shop tires lookups. If the user selects the “Wheels“ category filter, he or she will be redirected to the page with a lookup that has Diameter, Width, Bolt Pattern, and Offset dropdowns.
And if shoppers choose the “Tires“ category filter, they get to the page with Width-Aspect-Rim lookup.